California Privacy Notice

Last updated: 2026/1/30

This California Privacy Notice applies to California residents and supplements our Privacy Policy. It explains the categories of personal information we collect, how we use and disclose it, and the rights available under California law.

Categories of personal information we may collect
Depending on how you interact with our website, we may collect the following categories:

Identifiers: name, email address, phone number, IP address

Customer records: shipping/billing address, order information

Commercial information: products purchased and transaction history

Internet or network activity: browsing and interaction data on our site

Approximate location data derived from IP address

Inferences: preferences based on shopping activity (for example, products viewed)

Purposes for collection and use
We collect and use personal information to:

Provide and operate the website and fulfill orders

Process payments and deliver shipments

Communicate with you and provide customer support

Detect and prevent fraud and security incidents

Improve our website and shopping experience

Comply with legal obligations

Disclosures of personal information
We may disclose personal information to service providers and partners that help us operate our business (for example: ecommerce hosting, payment processing, shipping carriers, analytics, and customer support tools). We may also disclose information when required by law or to protect rights and safety.

Your California privacy rights
Subject to certain exceptions, you may have the right to:

Know the categories of personal information collected and disclosed

Request access to specific pieces of personal information

Request deletion of personal information

Request correction of inaccurate personal information

Opt out of the “sale” or “sharing” of personal information (as those terms may be defined under California law)

Not be discriminated against for exercising your rights

How to submit a request
Email info@loftessential.com with the subject line “California Privacy Request.” Include your name, the email address used on our website (if applicable), and the type of request. We may need to verify your identity before processing certain requests.

Authorized agents
You may use an authorized agent to submit a request on your behalf. We may require proof of authorization and may still need to verify your identity.

Merchant Information
Store name: Loftessential
Business address: 105 Rugosa Dr, Folsom, CA 95630, United States
Customer service phone: +1 413-281-8822
Customer service email: info@loftessential.com
Service hours: Monday to Friday, 9:00 AM to 6:00 PM (Central Standard Time, CST)